Motion Graphics and Video Production

Videos and motion graphics are great tools for marketing and advertising since they display data, share tutorials, and serve other purposes. Common types of videos companies use include explainer videos to showcase products, promotional videos to drive brands forward, corporate videos to share a brand’s values and story, and tutorial videos using motion graphics, animation, and videography services.

A well-made video is a conversation starter. They break down your product, service, or brand in an inviting, attractive way. Once your audience is invested, they are more likely to respond to it, whether by investing, reaching out, or otherwise driving conversions.

There are many different animation styles, like 2D, 3D, and stop-motion animation, that Prezlab uses to produce our video content. 2D animation is a video format made from drawings or illustrations, often used to create characters and backgrounds. 3D is characterized by its use of computers to generate realistic images. Stop motion animation is created with a technique that requires objects or models to be captured frame by frame by individual photographs and edited together to move seamlessly.

Our creative team is interdisciplinary and can adapt their skills to a variety of mediums. If you’re willing to use PowerPoint to create animated sequences for your presentation, then we can certainly do that.

Our video production process is summarized in three main steps: pre-production, production kick-off, and post-production. First, we assess your brief, and after deciding on the content, we begin drafting a storyboard. Then we collaboratively agree on any needed music or voiceovers and start animating the video. Finally, we edit and revise the video according to all the discussed specifications.

You can find a portfolio of all our previous videos and motion graphics right here.